Hamza Choudhury, skipper of Bangladesh National Football Team and a player of English club Leicester City, has become the brand ambassador of bKash.
Hamza, rejuvenating Bangladeshi football fans with fresh spirit, will participate in various promotional activities of bKash to encourage customers in cashless transactions.
Alongside encouraging the behavioural shift towards cashless transaction, bKash and Hamza will work together to strengthen the growing digital financial ecosystem of the country.
Recently, an agreement was signed between bKash and Hamza Choudhury at a hotel in the capital, said a media release issued on Friday.
bKash’s Chief Marketing Officer Mir Nawbut Ali, Chief Legal Officer M Mazedul Islam, Chief External & Corporate Affairs Officer Major General Sheikh Md Monirul Islam (retd), Head of Brand Ashraf Ull Bari along with other senior officials, were present at the event.
As a brand ambassador of bKash, he will participate in various promotional activities to raise awareness on bKash’s services and promote the company’s values.
Regarding his association with bKash, Hamza said, “Joining a brand like bKash, which serves millions of people, is a great opportunity. Representing bKash is a matter of pride for me. I am eagerly looking forward to working together to promote the best brand of the country as well as encouraging the cashless habits.”