Mobile financial services (MFS) provider Nagad is turning to solar energy to ease the strain on the nation's electric grid.
The MFS has committed to using solar energy as much as possible in all areas of its daily operations, including advertisements, according to a media statement.
Nagad recently converted its billboards installed for promoting campaigns into solar-powered billboards. In line with the United Nations' Sustainable Development Goals, this drive is anticipated to encourage the usage of renewable energy.
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The MFS will gradually transform all its billboards into solar-powered ones.
Sheikh Aminur Rahman, Chief Marketing Officer of Nagad, said, "We installed solar-powered billboards which will be operated using only natural energy. Gradually a significant number of Nagad's operations will be powered by pollution-free, cost-effective, and environmentally friendly solar energy."