World leaders at the UN headquarters got a discourse from a talking dinosaur -- an extinct species -- in a creative video launched by United Nations Development Programme (UNDP) to help create awareness about climate change.
The short film, launched as the centerpiece of the UN agency's new ‘Don’t Choose Extinction’ campaign, has also been tweeted by the United Nations.
Bursting into the iconic General Assembly Hall, famous for history-making speeches by leaders from around the world, the imposing dinosaur tells an audience of shocked and bewildered diplomats and dignitaries that “it’s time humans stopped making excuses and started making changes” to address the climate crisis.
“At least we had an asteroid,” the dinosaur warns, referring to the popular theory explaining dinosaurs’ extinction 70 million years ago. “What’s your excuse?”
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This first-ever film to be made inside the UN General Assembly using computer-generated imagery (CGI) features global celebrities voicing the dinosaur in numerous languages, including actors Eiza González (Spanish), Nikolaj Coster-Waldau (Danish), and Aïssa Maïga (French).
The dinosaur goes on to highlight how financial support for fossil fuels through subsidies -- taxpayers’ money that helps keep the cost of coal, oil and gas low for consumers -- is irrational and illogical in the face of a changing climate.
“Think of all the other things you could do with that money. Around the world people are living in poverty. Don’t you think that helping them would make more sense than… paying for the demise of your entire species?” the dinosaur says.
"The film is fun and engaging, but the issues it speaks to could not be more serious,” said Ulrika Modéer, Head of UNDP’s Bureau for External Relations and Advocacy.
“The UN Secretary-General has called the climate crisis a ‘code red for humanity'. We want the film to entertain, but we also want to raise awareness of just how critical the situation is. The world must step up on climate action if we are to succeed in keeping our planet safe for future generations.”
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UNDP’s ‘Don’t Choose Extinction’ campaign and film aim to shine a spotlight on fossil fuel subsidies and how they are cancelling out significant progress towards ending climate change and are driving inequality by benefitting the rich, the agency said in a statement released Thursday.
UNDP research released as part of the campaign shows that the world spends an astounding USD 423 billion annually to subsidise fossil fuels for consumers -- oil, electricity generated by the burning of other fossil fuels, gas, and coal.
This could cover the cost of Covid-19 vaccinations for every person in the world, or pay for three times the annual amount needed to eradicate global extreme poverty.
The ‘Don’t Choose Extinction’ film was created in partnership with Activista Los Angeles (a multiple award-winning creative agency), David Litt (US President Barack Obama’s speechwriter) and Framestore (the creative studio behind James Bond, Guardians of the Galaxy, Avengers End Game).